Every year, on the first day of January millions of people blatantly lie to themselves and to their families. One good thing about all of these lies (normally called goals and new year resolutions) is that at least the health clubs and weight loss centers make a booming trade for a while until these people drop out and then the mental health folks start making money because they now feel bad about themselves because they didn’t keep to their commitment to exercise or lose weight.

You may be thinking, yes, so what?

Well, this yearly process is not much different to goal setting in Network marketing. Everyone who gets involved in Network Marketing is all hyped up immediately after signing up. They will conquer the world and make it submit to them. Hopefully they at least do the training their company provides and they have a sponsor who is concerned about them to help them set goals and get going building their business.

Then, finally after not sponsoring anyone for a month or three months they realize something incredibly profound.

“I have to go and tell people about my business and show them the information!”

Goal setting for these people was an absolute waste of time. They came into the business unprepared for what is required from them. Their sponsor probably didn’t tell them straight up because he knew they would not sign up if they realized they were expected to actually work. Why is it that the vast majority of people who sign up for a Network Marketing opportunity think they will be successful without doing anything?

Here are some steps to have a successful goal setting process with your associates:

Step 1: Help them think of a realistic goal they can achieve within 3 months of joining the organization. They must then physically write it down.

Step 2: They must think of a consequence that they will have if they do not achieve their goal. This must be something their spouse can enforce. For example: “If I do not achieve my goal in step 1 I will do the dishes every day for 3 months or until I achieve my goal.” The idea here is that the consequence must really suck but it must be enforceable.

Step 3: Tell your spouse and your accountability partner of your goal and your consequence. They will hold you accountable and monitor, especially if they would exact some perverse satisfaction of ensuring you comply with the stated consequence. People can be horrible that way!

Always remember this; Goal setting is easy and anyone can do it. Very few people monitor and achieve their goals. Be the leader your organization needs and just do it.

By: Theunis Myburg