There are many good network marketing opportunities, but not all of them are the one for you. The decision to join a business or begin a relationship is as varied as the personalities involved in the relationship.
For many new network marketers, falling in love with the products was THE major factor in joining their business. Although quality products crucial, they are aren’t as important as the company’s management and business model. When I look at products, I consider how large the product line is, if the products are value priced, do the products have quality ingredients, and are they updated to reflect the changing market.
In personal relationships, a person may fall in love with looks first, but as the relationship develops and changes, people must look at other factors such as similar backgrounds, complementary personalities, desired lifestyles and wanting the same things from life itself in order for the relationship to deepen and take on a new level of meaning.
If you think about it, network marketing is a lot like dating. We need to make sure as network marketers, we take the time to listen to people and take the time build a solid foundation so that our relationships have a chance to deepen and people know we are here to do more than just “sell” them.
Our goal should be to touch our prospects lives by helping them achieve their network marketing dreams, whether that is to find a great product line or build a $10,000 per month business from home. Network marketing and dating are both about building relationships with people who have a common bond and goal.
In the network marketing arena, a person should look for the 5 pillars of a company to help the distributor become successful. The 5 Pillars to look for in a MLM company are as follows:
1) MLM Company Management with Experience and Integrity – You’ll find this by reading your policies and procedures.
2) Timing in the MLM Company and MLM Industry
3) Products- The Company has more than one product and they are value priced so that distributors can sell them at retail.
4) Compensation plan that works for part-timers as well as full-timers. The vast majority of MLM distributors are part-timers.
5) A proven lead generating system that doesn’t rely on family and friends.
Each person chooses their MLM company based on choices that are important to them, but if the goal is to build a successful network marketing organization for themselves, the above 5 pillars should be the major consideration for successful network marketing.
Network marketing is much like the dating world in that many people fall in love with their products first without consideration given to the business model or company itself. When dating, people are attracted to another by looks first. It is fine to be attracted by looks, but after the initial attraction we must look deeper to determine if we have enough in common and if we can move to the future together.
When we look at our network marketing future, we need to consider the company we are about to “marry” because they will help to determine our future network marketing success.
By: Brenda Bunney